Campaign Companion Kit | Frost Media Group

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Campaign Companion Kit

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A Resource for Nonprofits for Better Fundraising Results

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A Great Giving Campaign Starts with a Good Creative Brief

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Watch the video about how to master the creative brief. In this quick video we share the 5 questions every creative brief should answer and a real world example from a client of ours.

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Our Frost Story Arc Creates Greater Giving

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Watch the video about how to use the Frost Story Arc to craft your story. In this quick video we share the #scienceofgiving and how Freytag’s pyramid and Dr. Zak’s research combined result in greater giving.

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We have assembled an experienced and creative team of passionate people who are experts in video production and video marketing for your next campaign.

They can help take your project from just an idea to a finished product that reaches your intended audience and – most importantly – your intended outcomes. Our team can handle every aspect of the campaign production process including concept, writing, location scouting, casting, filming, editing, graphics, voiceovers, music, integration, and distribution. Feel free to contact any one of us for more information.

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In our content-saturated, short-attention-span world, breaking through and resonating with your audience is not easy.

However, when it comes to telling your story and sharing it with your audience, there is no tool like video. Through video, you can convey a compelling account of who you are, what you do, what you stand for, and why your audience should care. Through video, you can create an emotional connection to your business, brand, or nonprofit. And emotional connections inspire action.

We are Frost Media Group. We are a video production and video marketing company that produces and distributes video that breaks through. Video that resonates. Video with a purpose. Whatever your story, whatever your message, we will find a strategic, creative way to express it to the world.

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