Because podcasts are inherently a conversation, the results are authentic, which Al loves. Original podcasts become a source for more videos, blogs, articles and social media posts.

Podcasting has blown up in the world of media in the past few years. There are more than 400 million podcast listeners and over 2 million independent podcasts right now. That’s a lot of ears and a lot of content. So is it a saturated market? Not even close.

Because podcasts are inherently a conversation, the result is more authentic, which Al loves. We’re taking audio and video of business owners and marketers telling their stories and having real conversations while differentiating them from the competition with expertise about their subject. From those conversations, additional genuine content is born. This “thought leadership” provides a path to build a digital footprint.