Our Blog
We hope you enjoy our blog. In our content-saturated, short-attention-span world, breaking through and resonating with your audience is not easy.
However, when it comes to telling your story and sharing it with your audience, there is no tool like video. Through video, you can convey a compelling account of who you are, what you do, what you stand for, and why your audience should care. Through video, you can create an emotional connection to your business, brand, or nonprofit. And emotional connections inspire action. Check out our blog for more insider information about industry trends and cutting edge technology.
We are Frost Media Group. We are a video production and video marketing company that produces and distributes video that breaks through. Video that resonates. Video with a purpose. Whatever your story, whatever your message, we will find a strategic, creative way to express it to the world.
We have assembled an experienced and creative team of passionate people who are experts in video production and video marketing.
They can help take your project from just an idea to a finished product that reaches your intended audience and – most importantly – your intended outcomes. Our team can handle every aspect of the production process including concept, writing, location scouting, casting, filming, editing, graphics, voiceovers, music, integration, and distribution. Feel free to contact any one of us for more information.
How B to E Video Can Motivate a Virtual Workforce
Now more than ever, it’s important to remember that at the center of any business or corporation are the employees who make the dream of having business success a reality. In a business-to-employee (B2E) environment, a company makes its employees their focus,...
The Perks of Outsourcing Your Company’s Advertising
The advertising marketplace is continuously changing and implementing practices that will keep customers engaged and produce sales. In 2019, we saw a transformation of the advertising space. Many companies implemented significant changes in how to market and advertise...
How to Host a Successful Virtual Event for Your Business
As early as February 2020, the United States and those worldwide have been affected by the novel coronavirus (COVID-19). Today, each of us has had to tailor our way of life to keep ourselves and others safe. Everything is done with an innovative and safety mindset,...
5 Quick Tips on Modernizing the Workplace and Your Home Office
In recent years, the business world has changed in a big way. From corporations to small businesses, many are looking for more ways to modernize how their teams work and increase their productivity in the office or from home, ensuring a beat never gets missed. Whether...
How to Be Tech-Savvy and Productive While Working from Home
According to the data provided by the US Census Bureau in 2017, over five percent of US employed individuals worked remotely from their homes. To put that into perspective, that’s nearly 8 million people. This trend has continued to rise over the years, superseding...
How Video Can Provide Consistent, Quality Social Media Content
If your business is like many, you’ve likely explored social media for awareness, to reach more potential clients, or to stay relevant amongst competitors. But to truly get the most out of your social media efforts, consistently posting quality, engaging content is...
Move Your Audience with Motion Graphics and Kinetic Typography
Video is an exceptional medium for making a connection with your audience. By itself, it allows viewers to build feelings of trust and develop empathy for your business through your executives, staff or satisfied customers that appear in the video. But if your...
Use Channels to Your Advantage
Use channels to your advantage As with every campaign keeping your audience top of mind is key when choosing where to publish your content. Since audiences often overlap across channels, you’ll likely use a combination of several - or a multichannel approach. This is...
How Advertising on Connected TV and YouTube Can Expand Your Reach and Save You Money
Want to get more bang for your marketing buck while reaching a younger demographic? Platforms like Connected TV and YouTube may be the answer. Looking at the numbers, it’s no wonder why savvy marketers are flocking to these platforms. Over 13 million American...
Three Characteristics of Amazing Culture Videos
Three Characteristics of Amazing Culture Videos Company culture videos can serve many different purposes. These videos can be an effective way to recruit new employees, showcase company perks and benefits and give an overall sense of what your company is about. If...
How Video Can Increase a Nonprofit’s Donations
When you run a nonprofit, you know the importance of fundraising and donations. They’re paramount to your organization’s success, allowing it to continue all the great work it does. But fundraising isn’t always a cake walk. In fact, if you’re like most nonprofits,...
One Over Many: Why Utilizing a Single Agency Is Better for Your Marketing Efforts
For small business owners, it’s tempting to divide marketing projects amongst multiple agencies. After all, why not have a specialist for each objective in your marketing strategy? In theory, this approach would ensure that you have the right agencies to do exactly...
Have you picked your frosting yet?
Here are your options for putting the icing on your 2018 fundraising video cake! When you book, you receive a Half Day Package ($1950 Value!) for FREE. Now what could you do with that you ask? The Frosting: Have an event coming up that you want to capture? We...
Pick Your Frosting! | Nonprofit Deal
We've got a sweet deal for you! Commit to your 2018 Ask or (About Us) video now and get bonus video. It's like having your cake and eating it too! What does that mean? Purchase a 2 Day Package from Frost Media Group for your 2018 fundraising needs, and we’ll add an...
Barbara Weitz for Regent | Campaign
It's never too early too early to hit the campaign trail! In July and August our team sat down with Barbara Weitz to learn more about why she is running for Regent. From there we learned about her past, present and hopes for the future of our Nebraska schools. For the...
Byron’s Brooms of Glory | Trailer
Every so often the Frost Team is able to do a project that's a bit out of the ordinary. When the Omaha Sports Commission approached us to produce a video to create buzz for the Curling Olympic Trials in November, we were excited for the challenge. After doing some...
Pink Ribbon Rodeo | Project Pink’d
We recently had the pleasure of working with our old friend Brotha B on the Pink Ribbon Rodeo! His benefit concerts, like Pink Ribbon Rodeo, have helped nonprofits and their causes over the years and we are always happy to be able to play a part by creating a video....
Q&A Video | Lighthouse 5
Does your company or nonprofit get frequently asked questions? Our friends at Lighthouse 5 came to us in need of a Q&A video and today we are sharing it with you. As we know, video can really make a difference when engaging with your audience and potential...
Dreamweaver Foundation | Nominate a Dreamer!
Most often we create videos to help our clients gather donations or find donors. During our project with the Dreamweaver Foundation we did just that and much more. The Dreamweaver Foundation is dedicated to fulfilling life-long dreams for terminally ill...
Midlands Mentoring Partnership | Vitamin B-roll
Have you checked out our Vitamin B-roll packages yet? Midland Mentoring Partnership has and we visited with mentors and mentees last month at Funplex to capture a fun filled day. From mini golf and rides to water slides and the wave pool, we got it all! Now MMP has...
ICAN Women’s Leadership Conference 2017
Every year ICAN puts on their Women’s Leadership conference! It's full of amazing speakers, breakout sessions and opportunities to network with other women. This year ICAN's conference brought together 2,570 attendees from 278 companies and 21 US states. The eleven...
Cornhusker Driving School | Drone
Driver's education is a right of passage for many 16 -year-olds. For some the classes may seem outdated. Not at Cornhusker Driving School. Over the last few months, Frost Media Group teamed up with CDS to create engaging and instructional videos to use inside the...
Vitamin B Roll | Video Packages
Enjoying the weather? Now it's time for some Vitamin B-roll. Shoot bright and sunny B-roll for your next event or campaign video today with our special “Vitamin B-roll” video packages. Book your specially priced B-roll package while the sun is shining and the savings...
The New Way to Get Noticed | Video Business Cards
Getting noticed in a sea of competitors can be difficult. Enter video businesses cards. An innovative way to get noticed and share your personality on your website, email, and all social platforms. At Frost Media Group, we've been perfecting the video business card...
About Us Video | Millard Public Schools Foundation
About Us Video Every year, Frost Media Group in Omaha works with numerous nonprofits who are doing fantastic work throughout our community. So much that they find it hard to explain what it is that they do to those who could potentially help further their cause....
The Countdown to Omaha Gives
We are just days out from Omaha Gives 2017. The countdown is on! So what better time to share the nonprofits we helped prepare for it. This year we created a package for our nonprofit clients to help double their donations on Omaha Gives Day. Being able to share their...
Lisa’s Story | Outside My Wire
This Mother's Day we shared yet another Outside My Wire story. Dillion Naslund completed suicide after serving deployments in both Afghanistan and Iraq. Now his family heals by helping other veterans and their families who are in the same situation. How the...
Our Giving Campaigns | In Numbers
We've been hard at work over the last month preparing for upcoming giving campaigns. So today as our client campaigns kick off we take a look back at the numbers. 1 Frost Media Group Team 3 Cities 6 Clients 6 Creative Briefs 7 Campaigns ...
NAIFA | Insight Series
The NAIFA Insight Series is just another way Frost Media Group is helping our clients add value for their members. But before we get into the Insight Series, what is NAIFA you ask? National Association of Insurance and Financial Advisors (NAIFA) is one of the nation’s...
How To: The Frost Story Arc
We are now into the second week of our "How To" series. A resource for nonprofits for better fundraising results by conquering the story arc. We will be taking you through our process on creating a successful campaign from start to finish. Because great...